Role: Associate Creative Director | Copy
EPCLUSA asked us to create a campaign for Facebook and Instagram that would engage those diagnosed with Hep C, but still untreated. We came up with a quiz that people could play along with to test their Hep C knowledge. The CTA at the end led to the EPCLUSA unbranded site HepCHope.com where they could learn more about Hep C.
After all, with knowledge comes hope. Hit play to watch the quizzes.